Sample layout — not an actual client project
Data-heavy product, a three-click trial path

A product that tracks store and product data. The difficulty: the value lives in numbers, but a table on the first screen sends people away. So the hero turns numbers into a story — live revenue cards float forward while empty skeletons stay behind, and the eye goes straight to the filled ones.
Only two buttons on screen: free trial and browser extension. Both feed the same funnel.
The illustration is the product UI itself — real card types, real price and revenue rows.
The hierarchy holds: headline, one line, two buttons, then data. Rebuilt rather than squeezed.
Scroll-triggered motion, a steady type scale, one accent colour. Blue appears only on things you can click, so where to press is never a question.
