Sample layout — not an actual client project
4M followers, following 1
Figures read from the account's public profile on 2026-08-06. No estimates, projections or derived metrics.
The largest account we measured: 4 million followers and exactly one account followed. That is unusual for B2B SaaS — an audience like that arrives from content, not from the product. The channel teaches a market; the product then reads as the tool for acting on what you just learned.
934 posts against 4M followers: the content reached further than the product itself. The classic audience-first, sale-second model.
Same logic as the site, where the hero shows live revenue cards instead of a table. Explanation first, trial path second.
Following exactly one account means no reciprocity tactics at all. The audience was earned entirely one-way.
One blue accent, a simple type scale, the product UI itself as the illustration. Site and channel live inside one design system.